The Russian model is at her sizzling best in the stunning promos but is steering attention away from the footwear she’s plugging.
Irina fires piercing eyes at the camera as she perches on the floor in a cleavage-enhancing bra, knickers, sheer open shirt and a pair of peep-toe heels.
Her tousled locks cascade over her left shoulder as she crosses her legs and rests on her hands.
In another ad, Cristiano Ronaldo’s girlfriend stands up to show off her flat tummy and smooth armpit in a red two-piece.
Launching the new Xti shoes collection, she holds a pump in her left hand.
An equally arresting image features the catwalk siren in a metallic set as she again rests her peachy booty on the ground.
She raises a forefinger toward her mouth for added heart-quickening effect.
Irina also models some sandals in a spotted two-piece, leaning her head sideways to flaunt her flowing locks.
A pair of green wedges struggle to take centre stage in another pic, courtesy of her frilly undies.
And her slender, skyscraper pins are given a full outing as she models high heels.
The beautiful pin-up adds a jacket to the mix, but it is her legs that grab the attention.