Marketing Communications Manager/Brand Strategist – Signal Alliance Limited

Signal Alliance is a full IT service company with strategic affiliation with Microsoft , SAP, Cisco, CA Technologies etc.Our services cover systems integration, IT infrastructure development, Software advisory services, Enterprise software and application development.Our operations cover the West African region from two offices in Lagos and Abuja.
Signal Alliance was recently named as the 27 Fastest growing company in Nigeria in the All World Network Nigeria Fast Growth50 . AllWorld Network, is a company founded by Michael Porter, the famous Harvard professor on strategy and ranks fast growing companies all over the world .

Job Description

Work collaboratively with a diverse staff team to create and manage cross-organizational, integrated marketing strategies.
Review and edit existing promotional materials for marketing effectiveness, cross-selling implications and adherence to brand guidelines.
Responsible for strategic direction and execution of all internal and external communications.
Work to develop and maintain firms branding and visual identity guidelines.
Develop brand guidelines and ensure consistent adherence to guidelines for all marketing materials and activities.
Conduct appropriate market research on competitive services and firms.
Work on corporate intranet and internet site developing and maintaining content, including graphics, video and other relevant content.
Create and update presentations, brochures, product sheets, fact sheets, case studies, web content, newsletters, signage, ads and sales tools with input from product marketing, product management, executives, sales, PR and customers.
Creates various marketing materials to be used across various media platforms, developing creative concepts for consideration.
Manage our corporate online/social media presence.
Constantly explore, recommend, use and optimize communication methods, vehicles and technologies to engage with various audiences, particularly as part of fully integrated demand generation campaigns.
Responsible for storyboarding and message development for creative design work for various online and offline ads, signage and marketing materials.
Plan, organize, execute and manage events including tradeshows, customer and partner events, industry events, sales training sessions and other corporate events

Desired Skills & Experience

Five or more years of experience in marketing communication and brand development
Experience in the ICT industry will be an advantage
Requires excellent written and verbal communications.
Ability to effectively work under tight deadlines and manage projects independently.
Resourcefulness in solving problems and Strong computer skills
Excellent people skills and an upbeat and enthusiastic attitude.
Strong organizational skills and keen attention to details
Superior professionalism, judgment and Strong work ethics
A bachelor’s degree in marketing, business, communications, or a related field is required.

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