Brand Manager, Africa Region – Multinational FMCG (Food) Company

Must Read

APC May Collapse When Buhari Leaves Office: Fayemi

  Kayode Fayemi, governor of Ekiti state, says the All Progressives Congress (APC) may collapse when President Muhammadu Buhari’s tenure...

I Never Said I Will Probe My Predecessors: Governor Uzodinma

Imo State Governor, Hope Uzodinma, has debunked rumours making rounds in the state that he planned to probe his...

Sanusi Asked To Be Osinbajo’s VP When Buhari Was Sick In London: Junaid

  Junaid Mohammed, a second republic lawmaker, has alleged that the Emir of Kano, Muhammadu Sanusi II, lobbies to be...

Manchester United Will Make Top Four: Jurgen Klopp

Liverpool FC coach, Jurgen Klopp has expressed that Manchester United will make top four at the end of the...

Strike Looms As University Workers Protest Non-Implementation Of Minimum Wage

According to reports, University workers have begun mobilisation for a possible industrial action over the non implementation of the...

The Brand Manager will play a key role in the brand development of category portfolio. The position involves Brand Strategy Development, working on the Brand Equity and Brand Mix development for the category portfolio. He/She will also lead and drive regional cross functional resources (R&D, Supply Chain, Communication Agencies) in developing world class, growth focused innovation mixes for the region.
Key position responsibilities:
Marketing Strategy Development
Develop an annual Marketing Plan to achieve targeted results.
New product development
Development of tactical marketing initiatives/recommendation of Trade Promotions
Accurate forecast of sales demand
Consumer Communications
Financial and Budget Management
Key expected position results / outcomes:
Plug into global brand centre’s to tap into brand strategy
Analysing market & consumer insights and trends, and developing business opportunities for brands.
Decide the MR Plan for the portfolio
Brand Equity and Brand Mix development for the category portfolio
Deliver KPIs by developing strategies and executing key new products and strategic
projects.
Identify and prioritise market & consumer insights & trends in rolling out innovations.
Gain Management approval and successfully launch new products.
Driving investment strategies and budget commitments behind brand strategies by country to ensure maximisation of brand potential
Managing Brand P&L across the region
Desired Skills & Experience

Skills required to perform position responsibilities & achieve results / outcomes:
Passion for Growth relating to high energy levels, motivation and scale of ambition
Significant level of organizational insight and awareness
Change Catalyst and Seizing the future
Strategic Influencing
Team Commitment
Team Leadership

Click here to apply

- Advertisement -

LEAVE A REPLY

Please enter your comment!
Please enter your name here

More Articles Like This

- Advertisement -