Real Madrid may have ended a trophyless campaign last season, but the 32-time La Liga champions occupies pole position in terms of estimated values for teams in major sports leagues, including the NFL, NHL, NBA, and MLB, Football, Nascar, and Formula 1 according to Forbes magazine.
Forbes has valued teams since 1998 and the 2013 edition saw European soccer teams occupy the top three, while 20 non-NFL teams, two Formula 1 teams and an NHL team were not left out.
In a list of the World’s 50 Most Valuable Sport Teams for 2013, Los Merengues surpassed former number one Manchester United with 62% increase in revenues over the last three years and, having earned the highest revenues in sports ($650 million during the 2011/12 season).
The club extended its kit supply deal with Adidas last year and signed its largest sponsorship deal ever this spring with Dubai-based airline Emirates. When the proposed renovation of the club’s stadium, Estadio Santiago Bernabeu, has been completed, a $60 million/year increase in revenues has been projected for the club owned by 93,000 members.
United ranks second with a value of $3.17 billion. With 32 official sponsors, including Chevrolet (worth $559 million), DHL and Hublot, the training facility naming right pact signed with insurer Aon in April is expected to net United more than $200m over eight years. The Glazer family, who owned the Red Devils, also owns the NFL Tampa Bay Buccaneers, which ranks No. 28 with a worth of $1.03 billion.
Reigning La Liga champions Barcelona came third with an estimated value of $2.6 billion on the strength of $613 million in annual revenue. However, the Baulgranas’ presence in the social media is unrivaled by any sport team with 61 million Facebook fans and Twitter followers.
The New York Yankees ranks fourth as the most valuable US sports team at $2.3 billion. The team generated $330 million in revenue last season from tickets and premium seating. The Dallas Cowboys came fifth at $2.1 billion.
Arsenal FC was not left out of the top ten, sitting at tenth position and valued at $1.326 billion. The Gunners had matchday revenue of $149 million during the 2011/12 season, the third-highest in soccer due to capacity crowds at the 60,400-seat Emirates Stadium.
The Forbe’s list proved that titles are not everything as reigning European, German Cup and Bundesliga champions Bayern Munich placed 12th, valued at $1.309 billion with revenues twice as high rival Borussia Dortmund, who were not even in the top 50.
AC Milan, valued at $947 million, remains the highest ranked Italian team at 37th position, while Europa Cup winners Chelsea ranks 40th at $901 million.
Formula 1 teams Ferrari (No.21) and McLaren (No. 47) rounded out the top 50, while the NHL’s most valuable team, the Toronto Maple Leafs ranks 31st at $1 billion.
Forbes Magazine’s World’s 50 Most Valuable Sports Teams of 2013.
1. Real Madrid Value: $3.03 billion
2. Manchester United Value: $3.17 billion
3. Barcelona Value: $2.6 billion
4. New York Yankees Value: $2.3 billion
5. Dallas Cowboys Value: $2.1 billion
6. New England Patriots Value: $1.635 billion
7. Los Angeles Dodgers Value: $1.615 billion
8. Washington Redskins Value: $1.16 billion
9. New York Giants Value: $1.468 billion
10. Arsenal FC Value: $1.326 billion
11. Boston Red Sox Value: $1.312 billion
12. Bayern Munich Value: $1.309 billion
13. Houston Texans Value: $1.305 billion
14. New York Jets Value: $1.284 billion
15. Philadelphia Eagles Value: $1.26 billion
16. Chicago Bears Value: $1.19 billions
17. San Francisco 49ers Value: $1.175 billions
18. Green Bay Packers Value $1.161 billions
19. Baltimore Ravens Value $1.157 billions
20. Indianapolis Colts Value $1.154 billions
21. Ferrari Value: $1.15 billion
22. Denver Broncos Value: $1.132 billion
23. New York Knicks Value: $1.1 billions
24. Pittsburgh Steelers Value $1.1 billion
25. Miami Dolphins Value $1.06 billion
26. Carolina Panthers Value $1.048 billion
27. Seattle Seahawks Value: $1.04 billion
28. Tampa Bay Buccaneers Value: $1.033 billion
29. Tennessee Titans Value: $1.011 billion
30. Kansas City Chiefs Value: $1.008 billion
31. Chicago Cubs Value: $1 billion
32. Los Angeles Lakers Value: $1 billion
33. Toronto Maple Leafs Value: $1 billion
34. Cleveland Browns Value: $987 million
35. Minnesota Vikings Value $975 billion
36. New Orleans Saints Value: $971 million
37. AC Milan Value: $947 million
38. San Diego Chargers Value: $936 million
39. Arizona Cardinals Value $922 million
40. Chelsea FC Value: $901 million
41. Philadelphia Phillies Value: $893 million
42. Cincinnati Bengals Value: $871 million
43. Detroit Lions Value: $855 million
44. Atlanta Falcons Value: $837 million
45. New York Mets Value: $811 million
46. Buffalo Bills Value: $805 million
47. Chicago Bulls Value: $800 million
48. McLaren Value: $800 million
49. San Francisco Giants Value: $786 million
50. Oakland Raiders Value: $785 million