Nollywood Filmmakers Who Make Commercial Films Are Not Sellouts; They’re Smart Entrepreneurs

Must Read

Imo Verdict: Anambra PDP Gives S’Court 7 Days To Reverse Judgement

The Peoples Democratic Party (PDP) in Anambra state on Sunday asked the Supreme Court to reverse its judgement on...

Bauchi Politicians Hold Prayer Session Ahead Of S’Court Judgement

Some politicians in Bauchi state ahead of the supreme court judgement of Monday are said to have begun prayer...

YCee Laments As Liverpool Score Against Manchester United

Popular Nigerian singer YCee otherwise known as 'Omo Alhaji' has lamented as Manchester United fall behind to an early...

APC May Collapse When Buhari Leaves Office: Fayemi

  Kayode Fayemi, governor of Ekiti state, says the All Progressives Congress (APC) may collapse when President Muhammadu Buhari’s tenure...

I Never Said I Will Probe My Predecessors: Governor Uzodinma

Imo State Governor, Hope Uzodinma, has debunked rumours making rounds in the state that he planned to probe his...

We really need to stop spreading this falsehood that Nollywood has always told one kind of story; it’s an exhibition of ignorance of our own film tradition. Right from inception, Nollywood has always told different kinds of stories.

We can argue that perhaps a type of storytelling tends to find favour with a mass audience but even that isn’t as simple as that. Different kinds of films have been blockbusters.

Where there was Living in Bondage, Circle of Doom and the likes, we also had Rattlesnake, Violated, Onome, Mortal Inheritance etc. We have told love stories that have nothing to do with juju or cults or ritualistic.

Core Nollywood is a commercial filmmaking tradition. It makes no pretences about being otherwise. It will always move towards films that may make money. This is a valid aspiration and we need to stop apologising for it.

As we have seen countless times, that you think your film is artistically superior to ‘those Nollywood films’ and therefore should sell- is mere self-pleasuring. If it’s a commercial film, the audience will decide, not you.

Art and commerce are not antipodal. Profit is not a dirty word. Focusing on making money as an artist is not selling out; it’s not being a saboteur to creativity. It’s being smart.


- Advertisement -


Please enter your comment!
Please enter your name here

More Articles Like This

- Advertisement -