Abuja Technology Village Science and Technology Park (STP) and Special Economic Zone (SEZ) is poised to become Africa’s preferred technology research, incubation, development, and outsourcing destination where technology businesses will be provided a balanced lifestyle environment to operate with competitive advantage. The businesses will have access to Africa’s largest consumer market, equidistant proximity to every part of Nigeria and easy access to key global destinations. This is being done while harnessing the resource potentials of higher institutions and, attracting participation from leading global brands and local technology entrepreneurs. Overall, one-stop/compact response to the challenges of doing business in Nigeria shall be provided across such areas as access to superior infrastructure and reliable connectivity, high quality real estate, availability of dependable information and provision of services of relevant agencies in the same location. Abuja Technology Village Free Zone Company, ATV, is the dedicated Management Company established to facilitate realization of the STP/SEZ through participation by relevant stakeholders from the Public and Private Sectors as well as Academia and Civil Society.
Job Title: Marketing and Communications Lead
Job Description
Marketing and Communications Lead (Ref: MCL 001)
SCOPE OF DUTIES
- ATV is seeking to engage an experienced marketing and communications professional to undertake the following:
- Develop the Company’s marketing strategy and implementation plan
- Solicit stakeholders’ input to aid the design of products and services of the Company
- Formulate and develop policies and guidelines for marketing products and services of the Company
- Organize key appointments, investors fora, road shows, etc as appropriate to engage with stakeholders
- Supervise the production of marketing collaterals to be utilized at various stakeholder engagements
- Develop stakeholders directory/catalogue to aid design or modifications of the Company’s products and services as well as marketing efforts
- Effective brand management and corporate communications
- Establish/manage all marketing tools for the company including website, social media, e-newsletters, official communiqués, etc
- Attend events as assigned to build and maintain contacts and networks
- Generate marketing and sales statistical reports and analysis as inputs into business development and corporate development initiatives
Desired Skills & Experience
REQUIRED QUALITIES/SKILLS
- High level of attention to detail in dealing with daily tasks
- High level of professionalism, creativity and innovation in handling tasks
- Excellent quality of writing/editing
- Excellent communication skills
- Excellent with relevant work tools and software
- Ability to engage senior executives and high net-worth investors
- Strong understanding of customer and market dynamics and requirements
- Programmatic, technical and managerial ability and interpersonal skills to collaborate effectively with professional colleagues in a broad range of organisational activities
REQUIRED QUALIFICATIONS
i. Degree in Marketing, Business Administration or any other related descipline
ii. Masters Degree in Business Management/MBA with a concentration in Marketing would be an advantage
iii. Professional qualifications, certifications and membership of relevant professional bodies and associations
iv. Over 5 years of requisite experience in brand management and communications
