VIDEO: In 60 Seconds, 4 Families had the Chance to pick from the biggest e-commerce warehouse in Africa


What would you do, if you had to choose from over 100,000 products in a 90,000 sqr feet warehouse, and you had just 60 seconds to do so?

This past weekend, 4 lucky families that shopped in the Jumia Black Friday promotion got the opportunity to be fast and furious stars for a day in the Jumia “All You Can Grab” Warehouse run.

As promised, 4 children from 4 families who shopped over N20,000 worth of products on Black Friday were given the opportunity to pick items from the Jumia warehouse, and whatever they succeeded in picking in 60 seconds was theirs to take home instantly, no strings attached.

From, Play Station 4 consoles, bicycles, tablets, phones, home theatre systems, to toys and fashion items, the kids had their eyes for everything, and had tremendous fun while making their family members smile. When the clock drew to a stop, it was amazing all they had been able to grab and fit in their trolleys as their parents rallied, hugged and kissed them.

Jonathan Doerr, MD Marketing, speaking after the event said, ‘Even though I did not take part in the run myself I am still trying to catch my breath! Wow! It is really heartwarming seeing the wide smiles on the faces of the children who could not contain their joy as they seem to have received much more than they could have wished for Christmas. As we head into 2015, Customers of Jumia can expect even bigger initiatives and appreciation gestures from us as we continuously endeavor to put out customers first’.



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