Tanzanian singer, Diamond Platnumz has revealed that he almost went broke after he featured Nigerian Afro-beat star, Davido on the remix of his 2014 hit song, ‘Number One’.
Speaking with Nairobi News, the singer stated that he spent ten times more than the usual amount he always spent in his prior music projects when he featured the ‘Fem’ crooner.
He further said that he had to source loans from different banks so that he would be able to shoot the accompanying video for the remix.
He, however, acknowledged that the collaboration opened him to a wider audience and this made it possible for him to float his own record label, WCB.
In his words:
”Before doing the first video version of Number One at Ogopa Djs in Nairobi, my video cost used to be about KSh 326, 000 per video.
“With Number One, I went ten times higher and spent KSh 3.3 million or thereabout to fly Ogopa Djs video crew to Cape Town, South Africa, and shoot my video.
“The outcome was amazing, and that gave me the green light to approach Davido for a remix.
“I took loans from Tanzania banks to finance my video and collaboration with Davido in Lagos because I had to travel there with my crew”.